Fulfill your e-commerce potential with a digital platform that supports your customers’ needs

Give the customer the optimal decision-making foundation

Let’s build the best buying experience for your customers

Are you realizing the full potential of e-commerce, or are you missing a fresh perspective?

For B2B companies, trading has historically been tied to “the strong relationship.”

The skilled salesperson and customers shared a close bond, and many orders came directly by phone or email. For the salesperson, this worked well because there were sales to be made. But for the company, this is neither a scalable nor an efficient way to run the business.

With e-commerce and a good webshop or self-service portal, the salesperson can free up their time to truly create value. The company gains the ability to move from reactive order handling to proactive sales efforts, while also building a much more efficient, digitized order management process.

Digitizing your sales organization requires precision, which is why your B2B webshop or self-service portal should support more than just the classic consumer-facing webshop.

Give your customers a window into your data, strengthening their decision-making and purchase motivation

E-commerce success for B2B companies largely depends on leveraging data effectively.

The typical B2B customer behaves differently and has different buying patterns compared to the typical B2C consumer. Often, there is a need for easy access to reorder functionality, special customer pricing, management of multiple addresses, customer-specific products, volume discounts, and much more.

All these needs are met with data, which is typically managed in underlying financial, trade, or logistics systems. To support your customers’ needs, your company must therefore expose this data to the customer, enabling them to make informed purchasing decisions.

This places particular emphasis on developing integrations between your various systems, which is a key part of establishing a strong online presence. We help ensure the right IT architecture and the right integrations between your systems so you can offer your customers the best buying journey.

Whether you are B2B, B2C, D2C, or something else, your customers deserve a seamless and efficient buying experience

Beyond exposing data to the customer, there are of course UX and design requirements that your solution must meet. The user experience should not be any less just because you are selling business-to-business.

In fact, quite the opposite. If you fail on the customer experience, chances are there are competitors providing the customer with the decision-making foundation that secures the sale.

Whether you target other businesses, consumers directly, or somewhere in between, it is crucial to ensure the best user and buying experience for your customers.

We therefore help you tailor your data to your audience, your channels, and your own requirements, so customers only ever need one stop - your platform - when choosing a supplier.

Choose the right platform for your digital project

Get greater reach through marketplaces

What you give up in autonomy on a marketplace, you gain in exposure, as marketplaces attract more buyers. Being present on a marketplace like Amazon, Google Shopping, Alibaba, or similar platforms generally does not require a separate webshop, but many choose to combine the two to be strongest both competitively and in reaching as many potential customers as possible.

We are specialists in data management and integrations and have extensive experience presenting custom data feeds in external channels.