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Inspiration, ideas, and insights at the intersection of technology, people, and business


pim

January 6, 2025

Improved data quality with Perfion Actions and AI

By leveraging Actions and AI in Perfion, you can enhance your data quality in a cost-effective way.
esg

January 2, 2025

EU releases ESG guidelines for SMEs (VSME)

EFRAG, the body developing EU’s sustainability standards, has released a new standard that makes sustainability reporting easier for SMEs.
pim

November 21, 2024

Streamline your data onboarding with Perfion's Supplier Portal

In this post, we take a closer look at the advantages the Supplier Portal offers you in the process of onboarding product data.
pim

October 29, 2024

From data to design - spotlight on Perfion’s Report Tool

Whether you need to create catalogs, price lists, or product sheets, Perfion’s report tool can make the process of reusing product data simple and cost-effective.
pim

September 18, 2024

Streamline your data processes and enhance product presentation

Efficient workflows are often the key to a smooth and productive workday. In this section, we will introduce you to tools for visualizing and improving your workflows.
Sustainability

June 27, 2024

ESPR regulation approved by EU

The new regulation replaces the existing Ecodesign Directive and is launched with new, expanded requirements for product sustainability.
ecommerce

October 9, 2023

The good product page - Part 5: Reviews and cross-selling

Så now you have the best, most stunning images, the right amount of text and specs. You’ve handled variants and made deliberate decisions about the user interface elements on the product detail page – that means you're well on your way to meeting the expectations of most online consumers. But if you really want to go the extra mile, it’s all about adding that little something extra that reassures the consumer that this is exactly the right product and that it’s exactly from you they should buy it. In this article, we dive into supplementary content, reviews, and cross selling.
pim

August 8, 2023

Why is EU’s upcoming “Digital Product Passport” interesting for PIM system owners?

EU’s idea of a “Digital Product Passport,” intended to highlight the sustainability of products, is gradually maturing through both “Calls for proposals” and in academic literature. As a PIM system owner, you are well-positioned to meet the upcoming requirements.
ecommerce

May 21, 2023

The good product page – Part 4: UI Elements

Having addressed more specific and narrowly defined areas of the product detail page, we’ll now zoom out a bit and focus on some of its primary interaction points. Specifically, the image gallery, the section where the “add to cart” button is located, and last but not least, the shipping information.
Digital strategy

April 19, 2023

The effective data organization

A data organization is a unit within a company that supports good data governance and thus good data quality. Many companies experience that their data foundation is becoming larger and more complex. More products, more channels, more services, and more customer segments to be served all increase the need for good data governance, and this is where the data organization comes into play.
Digital strategy

March 28, 2023

Trend analysis: How should we approach AI?

In recent months, AI technologies such as GPT-4 and Midjourney have taken over the digital news stream. Artificial intelligence appears to be here to stay, and with new tools come new promises of time savings, increased productivity, and economic growth. But what can these technologies actually do? Are they even ready to be part of data and content production? And should we even use them?
pim

March 27, 2023

Efficient media management in Perfion supports the great buying experience

Efficient media management is crucial for many companies. In the effort to ensure the customer the best digital buying journey, media increasingly plays a role in enabling the customer to assess the functionality, quality, and aesthetics your products consist of.
ecommerce

March 8, 2023

The good product page - Part 3: Variant display

Products with many different variants are often among the most time-consuming to design when building a new webshop. In this post, we outline a series of best practices for displaying complex products with many variants and attributes.
ecommerce

January 9, 2023

The good product page - Part 2: Texts

In the previous post of the series, we examined the product page’s images and their function. In this post, we turn our focus to the product page’s texts. Images cannot (and should) stand alone, and for the sake of both the customer experience as well as SEO, product texts are important elements in your webshops success.
ecommerce

December 12, 2022

The Professional Buyer in 2022

Do you have a clear understanding of how your B2B customers make purchasing decisions? If not, Dansk Industri’s new report, *The Professional Buyer*, is a great place to start. We have distilled Dansk Industri’s recommendations into a simple overview that you can use to improve your current ecommerce solution.
ecommerce

November 23, 2022

The good product page - Part 1: Images

A picture is worth a thousand words. In a virtual store where the product can't be taken off the shelf and inspected, images and media are the best way for the user to verify whether the product is “what I'm looking for.” In 2022, images and other media are therefore critical to a good user experience – and essential to your sales.
Digital strategy

October 26, 2022

How do you build a data-driven organization?

In this post, we outline four key themes from the book "Data Driven" and explore how companies can improve at creating value for both customers and the business by leveraging their data.
ecommerce

October 19, 2022

Danish E-commerce – How widespread is online shopping?

How many Danes shop online – and where do they shop? Danish e-commerce has been growing steadily over the past 10 years, and there are no signs that this growth is slowing down.
Ecommerce
It architecture

September 30, 2022

Therefore, you should prioritize flexibility when building a new e-commerce platform.

Most people working in e-commerce know that "today" rarely forms the foundation for "tomorrow." New technologies, new markets, and thus new opportunities are constantly emerging. To seize these opportunities, you need to be able to adapt your existing system landscape. The faster the development moves, the harder it hits companies that have built IT architectures without flexibility.
PicoPublish

September 14, 2022

Insight: How Transparency and Good Processes Strengthen Collaboration with Our Customers

We have implemented JIRA in all our customer projects, which has resulted in fewer conflicts and fewer breakdowns in our shared processes and collaborations. In this post, we take stock of how JIRA supports our approach to project management and project coordination.
Digital Strategy

August 11, 2022

This is why a PIM system should be treated as critical IT infrastructure

Based on our more than 70 PIM implementations in large Danish and international companies, it is clear to us that companies that regard their PIM system as critical IT infrastructure experience a higher ROI on their investment than those that do not. In this post, we shed light on the term "critical IT infrastructure" and outline why it can be beneficial to view your IT infrastructure through the lens of criticality.
PIM

July 14, 2022

Expected ROI on your PIM investment

How do I calculate the ROI on my PIM investment? In this post, we take a closer look at some of the factors that determine the ROI of your PIM investment, as well as how you can calculate it.
Master Data

July 13, 2022

Data – our most valuable resource

Data has long surpassed oil as society’s most valuable resource. The potential to leverage company and product data correctly is therefore enormous. At PicoPublish, we help businesses unlock the full potential of their data.
PIM

June 29, 2022

How-to: Get ERP and PIM to Work Together

ERP is and will always remain a "System of Record" — a central, mission-critical system in your IT portfolio. In this post, we argue that ERP solutions often end up becoming digital Frankenstein monsters because they are used for too many inappropriate tasks.
PIM

June 28, 2022

How good data governance creates value for your customers

If a company doesn’t “geek out” on its own data processes, they will remain costly, inefficient, and full of untapped potential indefinitely.
ecommerce
it architecture

May 17, 2022

Best of Breed vs. Best of Suite – Advantages and Disadvantages

When facing a major upgrade, replacement, or new investment in a large digital platform, the choice between an all-in-one solution offering a wide range of core features “out of the box” and a platform built from multiple smaller frameworks and technologies is often part of the process. In this post, we outline the characteristics, advantages, and disadvantages of a Best of Breed versus Best of Suite approach to your ecommerce setup.
Ecommerce
Digital strategy

May 6, 2022

The MACH ecosystem and Composable Commerce – what is that exactly?

The MACH principles (Microservice-based, API-first, Cloud-native, and Headless) describe a set of best practices for developing flexible and scalable digital solutions. The embodiment of the MACH principles is Composable Commerce solutions, characterized by being modular and component-based, which provides a future-proof and scalable IT architecture.
Master Data

April 21, 2022

How PIM Supports Product Compliance Management

A well-configured PIM system supports compliance by ensuring good processes, controls, and that the right people are notified in case of errors or deficiencies.
PIM

March 9, 2022

How to Ensure PIM Success in Product Launches

Failed product launches are a challenge that many companies have encountered. However, the most successful companies have also learned to master the discipline of avoiding failed product launches.
PIM

February 2, 2022

Efficient workflows with PIM

When we implement PIM, the result is always better processes, freed-up time, and a faster time-to-market.
Master Data

January 23, 2022

Data Maturity – Are Your Product Data Creating Value?

At PicoPublish, our motto is "A Structured Way to Success", and that's why we always insist that structured data is the essential foundation for creating real value from your data.

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PIM

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Sustainability reporting

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  • What is DPP (Digital Product Passport)?
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